SaaS Metrics Palooza - October 2024

C-Suite More Involved + FOMU: Fear Of Messing Up

Engaging the CXO early in stage increases sales velocity by 9.2x

Top performers are 250% more likely to have the C-suite engaged early

Source: G2 CMO at SaaStr 2024, Ebsta + Pavilion Sales Benchmarks Social Attribution: @CloudRatings + @SaaSletter

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