Introduction to Cloud Ratings True ROI Product
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PRESENTED BY
ROI = Supports All Phases Of Go To Market
Built upon investigative customer interviews, our True ROI Reports quantify and provide 3rd party validation of a software product’s business value.
AWARENESS
Prospect -> MQL
EDUCATION
MQL -> SQL
SELECTION
SQL -> SAL -> Win Rate
WIN
Closed Won
ONBOARD
IMPACT
Renewal % -> GRR
GROWTH
Expansion % -> NRR
ROI = A Proven Playbook
- Third-party validation counters skepticism
VENDORS USING THIRD PARTY ROI REPORTS
- Differentiate from competitors without ROI proof
- Complex message into 1 number
- Enable SDRs + AEs + partners
- Help internal champions get CFO approvals
- Shorten sales cycles
- Proof of value drives pricing + avoids discounting
- ROI framework drives renewals + expansion
- Leading vendors utilize third-party ROI studies
Example Report + Testimonial “I LOVE the ROI study! We are impressed with your work and are happy to share our Cloud Ratings True ROI experience with whomever you want to send our way.” - Alex Shevelenko | CEO of RELAYTO
Process Creates Durable Asset
Plans
GROWTH
SCALE
ENTERPRISE
Pricing
$12,000
$15,000
Custom Quote
Customer Interviews
Up To 3
Up To 5
Up to 12
Customer Testimonials
Yes
Yes
Yes
Analyst Quote
Yes
Yes
Yes
Interactive PDF Report
Yes
Yes
Yes
Delayed Lead Gate
Yes
Yes
Yes
Hosted on Cloud Ratings
Yes
Yes
Yes
Instant Lead Routing
Yes
Yes
Press Release
Yes
Yes
Unquantified Benefits Section
Yes
Sales Teach-In
Yes
Webinar
Add-On
Add-On
Included
Interactive Calculator
Add-On
Add-On
Included
Ad Syndication
Add-On
Add-On
Included
Social Promotion
2x
4x
6x
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