Historical SaaS Benchmarks 2024 Update

Net Revenue Retention - 2010-2023

120%

100%

80%

60%

40%

20%

106% 106% 101% 103% 104% 102% 101% 102% 103% 102% 109% 105% 103% 101%

0%

2010 2011 2012 2013 2014 2015 2016 2017 2018 2020 2021 2021 2022 2023

Source: Pacific Crest / Key Banc / Benchmarkit Surveys Social Attribution: @CloudRatings + @SaaSletter

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