Ebsta RIaaS Report Example

How is sales velocity evolving for each team over time?

Data: EMEA Teams; New Business Opportunities closed in FY2024;

Velocity ($/day)

Win Rate

Sales Cycle

Avg. Deal Value ($)

Opp Count

MEDDPICC Coverage

Name

Velocity Trend

Seller 1 VP Sales - EMEA

3,100

18.40% 52

$33.7K 96 68.4%

Seller 4 is new to the business and appears to be ramping up well, with sales velocity increasing month over month.

Seller 2 Sales Director – APAC

3,009

18.10% 55

$32.7K 78

63.1%

Seller 3 VP Sales – DACH Seller 4 VP Sales - UK&I Seller 5 VP Sales - LATAM

1.698

14.60% 74

$26.9K 72 44.6%

1,676

20.70% 82

$22.9K 59 59.7%

1,208

13.50% 95

$32.7K 66 33.5%

Seller 6 VP Sales - North America

1,154

18.40% 94

$19.1K 40 18.4%

Pipeline with Low MEDDPICC coverage

Sales velocity is declining as the sales cycle continues to lengthen.

Data source:

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