Ebsta RIaaS Report Example

7 Where are the sales process bottlenecks hindering deal progression?

Data: EMEA Teams; New Business Opportunities closed in FY2024;

The Diagnostic stage has the lowest conversion rate and takes the longest to progress in the sales cycle.

Slippage in early stages is fine, but slippage at late stage (67%) materially affects win rates.

Data source:

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