SaaS Demand Index June 2024 Report
RESEARCH SERIES BY
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SAAS DEMAND INDEX
METHODOLOGY: PUBLIC DATA ENHANCED WITH PRIVATE VENDOR DATA VIA ANALYST RFI
SAAS EMPLOYMENT INDEX
OPERATOR PODCAST
B2B AI INTEREST INDEX
INVESTOR PODCAST
PARTNERSHIP: ENHANCED WITH G2 DATA FOR ROI + IMPLEMENTATION + CUSTOMER MIX
SaaS Buyer Demand - All SaaS
Year Over Year: 19% Month Over Month: -1%
ALL SAAS
INDEXED FROM JANUARY 2021 @ 1.0
2.0
1.5
1.0
0.5
0.0
Notes: Composed of 177 private and public SaaS companies Social Attribution: @CloudRatings + @SaaSletter
SaaS Buyer Demand - All SaaS - Year Over Year
30.0%
25.0%
Gartner 2024e SaaS: +20.0%
20.0%
Gartner 2023a SaaS: +18.1%
15.0%
10.0%
5.0%
0.0%
-5.0%
Notes: Composed of 177 private and public SaaS companies Social Attribution: @CloudRatings + @SaaSletter
LAST 12 MONTHS STACKED LAST 3 MONTHS TREND SaaS Buyer Demand - By Category - LTM + L3M
Last 3 Months
Current Month
ALL SAAS Collaboration + Productivity Communications Data + Analytics Development + IT Mgmt
ALL SAAS 340 Collaboration + Productivity Communications Data + Analytics Development + IT Mgmt
E-Commerce Finance + ERP HR + HCM Industry Specific Marketing Sales Security Service
E-Commerce Finance + ERP HR + HCM Industry Specific Marketing Sales Security Service
0.00 0.50 1.00 1.50 2.00 Notes: Composed of 177 private and public SaaS companies Social Attribution: @CloudRatings + @SaaSletter
JANUARY 2021 TO PRESENT = Dec'21 = Dec'22 SaaS Buyer Demand - By Category - 01/2021 - Now = Dec'23
ALL SAAS 340 Collaboration + Productivity Communications Data + Analytics Development + IT Mgmt
E-Commerce Finance + ERP HR + HCM Industry Specific Marketing Sales Security Service
0
10
20
30
40
50
60
Notes: Composed of 177 private and public SaaS companies Social Attribution: @CloudRatings + @SaaSletter
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